Turn one-off ICP projects into ongoing client relationships
Gainbox gives GTM consultancies, RevOps agencies, and PE operating teams a platform for delivering ICP, account grading, and territory work directly in the client's CRM. Because the platform keeps the model current after the project ends, a one-time engagement becomes a lasting client relationship.
Why ICP projects don't stick
Most ICP and segmentation work is delivered as a static analysis: a deck, a spreadsheet, or a scoring rule set up manually in the CRM. It's accurate on the day it ships, but the market keeps moving and the CRM data keeps drifting. Without a system to keep the model current, the value of the engagement fades within months. That limits what you can charge for the work, and it makes the next engagement a rebuild instead of an expansion.
What changes with Gainbox
- Every account validated. Operating status (active, defunct, acquired or merged), company name, and website verified and corrected for every account.
- Every account enriched. Industry (NAICS), employee count, headquarters country, B2B or B2C, plus the product- and play-specific signals your model actually needs, researched by AI agents.
- Every account graded. Scored on ICP fit and engagement level, so the client can see which high-fit accounts nobody is working on, broken down by owner.
- Kept current. Grades sync back to the CRM every 3 to 48 hours or on demand, so the model you built keeps running.
- Client-controlled scope. The client chooses which objects and fields sync. Masked fields never reach Gainbox.
How the partnership works
You
- Own the client relationship and run the engagement.
- Deliver ICP engagements on the platform and provide first-line support.
- Use Gainbox on your own ICP, scoring, TAM, and CRM validation work.
- White-labelled solutions are available for partners who want to deliver under their own brand.
Gainbox
- Standard onboarding for every client: kickoff, CRM connection, initial validation run, standard dashboards, training.
- A full partner instance on your own ICP and data, for BD calls.
- Technical support to your team, and to clients by agreement.
- Enablement toward self-serve onboarding, with quarterly partner reviews.
- A multi-client overview so you see every engagement in one place.
Who this is for
- GTM strategy firms that want their ICP and segmentation deliverables to stay in use after the handoff.
- RevOps agencies on retainer who build fit scoring by hand from closed-won exports and retune it quarterly.
- PE operating teams who want one ICP-coverage view across portfolio companies, living in each company's CRM.
Getting started
- We set up your partner instance on your own ICP and data.
- Your first client is a joint engagement. Its configuration becomes the standard for the rest.
- Each client after that is a one-line order: client, start date, CRM, estimated accounts.
Talk to us about partnering
A 30-minute call to walk through how the platform fits your engagements and what your first joint client would look like.